Digital Marketing培训

课程编码

digimarketing

课程时长

14 小时 通常来说是2天,包括中间休息。

要求

There are no specific requirements needed to attend this course. A good understanding of Internet and Computers would be helpful.

课程概览

此培训最适合人们进入数字Marketing和战略。培训涵盖了获得数字媒体牵引力所必需的概念。它为代表们提供了关键数字营销概念的介绍,从移动营销和社交媒体营销到Email营销,PPC营销和SEO。在培训结束时,我们通过合适的示例了解分析和良好策略的重要性。

Machine Translated

课程大纲

Introduction to Digital Marketing

  • Background
  • Introduction
  • Upcoming Trends and Examples

Search Engine Optimization and Marketing

  • Understanding SEO
  • Search Engine Marketing
  • PPC Marketing

Digital Display Advertising

  • Creating and Displaying Ads
  • Targetting your Audience

Email Marketing

  • Designing and Creating Email Campaigns
  • Importance of Good Templates
  • Spam Check

Social Media Marketing

  • Importance of Content
  • Engaging your users across social media
  • Auto-posting and post-scheduling
  • Campaigns
  • Forums and their importance
  • Examples

Mobile Marketing

  • Understanding Mobile Marketing
  • From SMS to Whatsapp
  • Targetting prospect users
  • Conversions and Failures

Analytics

  • Need of Analytics
  • Use of available metrics to improve your campaigns
  • Understanding Demographics

Strategy & Planning

  • Importance of Budget
  • Selecting most appropriate channels
  • Strategy Discussion
  • Case Studies

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我们的客户

is growing fast!

We are looking to expand our presence in China!

As a Business Development Manager you will:

  • expand business in China
  • recruit local talent (sales, agents, trainers, consultants)
  • recruit local trainers and consultants

We offer:

  • Artificial Intelligence and Big Data systems to support your local operation
  • high-tech automation
  • continuously upgraded course catalogue and content
  • good fun in international team

If you are interested in running a high-tech, high-quality training and consulting business.

Apply now!